Interviewed by Untether.TV – How mobile is enabling the next generation of authors and publishers

This is the first of 2 parts of an interview on Untether.tv with Stephen Davis, CTO of Skyreader Media (by Rob Woodbridge) The e-book world has emerged as a viable alternative to its print cousin. It has moved ahead in distribution numbers and is well on its way to democratizing the development and delivery ofContinue reading “Interviewed by Untether.TV – How mobile is enabling the next generation of authors and publishers”

Marketing your mobile app is important (and not magic)

The information in this graphic seems obvious, but it is amazing how many conversations I have with potential app developers that lead me to believe they think marketing is magic (and free). — From Mashable, May 2, 2012, by Sam Laird … 68% of respondents to a survey by the marketing company App Promo said their most successful appContinue reading “Marketing your mobile app is important (and not magic)”