This is the second of a 2 part interview on Untether.tv with Stephen Davis, CTO of Skyreader Media by Rob Woodbridge

What does it mean to build a book for tablets and mobile devices? Seems like a simple question with a simple answer but it really isn’t. We aren’t talking about a traditional book – those exist but they aren’t the REAL future of digital books, they are a legacy product that will bridge the paper and digital worlds – for now. I’m talking about the new new book, the books that are built specifically for the powerful devices we carry around.

Traditional books, the ones on your bookshelf today, haven’t changed much since the printing press was invented but they, just like so many industries, are being disrupted by the tablets and mobile devices we all carry. Books are being re-imagined in ways that make sense, in ways that take full advantage of the capabilities of the devices – which is far greater than the paper they are currently being printed on.

Paper is paper. You can choose the thickness, the shade of white and the font. You can design a cover, throw in some art and a table of contents but paper is still paper. Paper books don’t need to be ported to multiple papers, they don’t need to be tested in multiple screen sizes and they don’t need to be built specifically for small bite-sized engagements.

Categories: eBooks, Featured, Self Promotion

Tags: apple, apps, interview, ipad, iphone, marketing, mobile